Semrush is an industry-leading SEO platform. Their Site Audit tool crawls your entire website — hundreds or thousands of pages — and reports on technical SEO issues: broken links, redirect chains, missing meta tags, crawl errors, duplicate content. For site-wide SEO hygiene, it's one of the best tools available.
But site-wide SEO hygiene and per-page conversion optimization are different problems. Semrush tells you your site has 43 pages with missing alt text. We tell you your highest-traffic landing page has a headline that confuses visitors and a CTA nobody clicks.
Different tools for different jobs
Semrush's Site Audit is like getting a building inspection — it checks the foundation, the plumbing, the wiring. Essential for structural integrity. Our analysis is more like hiring an interior designer for your showroom — we evaluate whether the space works for the people who walk in.
You might need both. A technically broken site needs Semrush first. But once the technical foundation is solid, the next question is: are your key pages actually converting? That's where we come in.
Where Semrush excels
- Scale — Crawling 1,000+ pages for technical issues is exactly what Semrush is built for. We analyze one page at a time.
- SEO depth — Keyword rankings, backlink profiles, competitive intelligence, content gap analysis. Semrush is a full SEO command center.
- Monitoring — Scheduled crawls track issues over time. Alerts when new problems appear. Ongoing technical hygiene at scale.
Where roast.page fits
We're not a site-wide SEO tool. We're a per-page conversion analyst. Run our analysis on the 3–5 pages that matter most — your homepage, your top landing page, your pricing page — and get specific, actionable conversion fixes. The kind of strategic insight that Semrush's technical crawl can't provide.
The ideal workflow: use Semrush for site-wide SEO health, use roast.page for per-page conversion optimization. Different scopes, complementary insights.